Programme implementation requires listening to low-income families and consulting with the staff and associates in order to develop focused projects. Projects aim at sustainability, however, in their initial phase, they will require seed money to be viable. If, after two years, a project does not show signs of sustainability, the project will be terminated.
LCEJ projects do not promote leadership or empowerment but coaching and team work. Coaching is a key component for the management of projects. One of the insights of LCEJ is that low-income families must be involved in the process of generating solutions to the environmental crisis. Coaching is the best approach to bring out the best and the worst of low-income families: it is a self-discovery process for those families. Coaching is a patient listening and observing, at times critical and at times supportive, so that low-income families discover their strengths but also their limitations. Coaching is a learning experience, often a disorienting one, a discovery that in what appears to be unstructured or even counter-intuitive lies an unimagined solution. Coaching goes hand in hand with enhancing team work in societies where consumerism slowly isolates members of the community.